Pay VOD Monitor 2016: German VOD users love Netflix and prefer series
Pay VOD Monitor 2016: German VOD users love Netflix and prefer series
Berlin, October 21, 2016. Video-on-demand is a market with big potential. Most users of pay-VOD are younger than 40 and belong to higher income groups. Binge watching is a typical way of using VOD. Once users are on their VOD-portal, 81% spend more than one hour here, 10% even more than 3 hours. Series are the most used content on pay-video-on-demand services in Germany. The most popular genres are crime and thriller followed by action and comedy.
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